Out of Page Slots

Here we can add out of page ad-slots for anchor-ad and web-interstitial. Both formats are declared as special ad unit! For targeting this formats please have a look at https://support.google.com/admanager/answer/187805?hl=en

To use the Out of Page Slot, only the following sizes need to be created in the ATF-Manager:

On publishers side:

Open

and in global sizes only this:

Open

Web-Interstitial:

For testing purposes you can delete the cookie as shown below:

Anchor-Ad:

We can use the Tag Manager to set the anchor ad so that it is only displayed for individual areas such as content type and channel on a page. However, it should be noted that this results in a new ad unit:

Mobile: 40748507/hom_eba/recipe/article/overlay_1

Desktop: /40748507/hom_eba/homepage/homepage/overlay_1

These must be labelled as special ad units and these ad units have their own frequency capping.

By switching on the anchor ad, the footer is no longer written to the page. In order to display the set-up in the overview realistically, the sticky footer ad must therefore be excluded from the Ad Slot Sizes :

For all sites that do not use these two formats, they must be excluded from the Ad Slot Sizes: