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In Bidders Tab, user can turn on/off no-consent ad-serving via Adnuntius, Amazon TAM and Prebid and adjust settings.

  1. For ad-serving without consent given from the user, we can serve ads via Adnuntius. Adnuntius is not setting cookies and don´t track the user.

No Consent → usually ON

No LI → OFF, if the publisher uses Liveramp as CMP, because …

The following script is mapped automatically if Adnuntius is active. It has not to be done manually in the publishers section in ATF-Manager. The priority is HIGH as default.

2. For Amazon TAM - TAM ID is defined


3. For Prebid:

  1. Turn on/off selected bidders

  2. Switch between adapters for selected bidders (some have only 1 adapter)

  3. Specify Auction and Fail-safe timeout (auction timeout has to be lower than Fail-safe)

    1. Fail-safe timeout is total time for sending request and receiving response from Prebid

    2. Auction timeout is total time for auction in Prebid

  4. Bidders config - demand partners configuration for Prebid

  5. buckets settings - need to correspond to line items bucket settings in GAM. This setting is only for Prebid and modification do not cause any changes in GAM (no integration between systems)

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