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Info

  • At least one to two formats per device must be delivered so that at least the placements for mobile "Top" and "Content" or for desktop "Top" and "Right" are filled and no empty spaces are created. In case of delivery of a format, which can only take place 1x on the website, the respective slot (space) will be fixed, but the exclusivity on the booked pages expires, so that third-party advertising runs.

  • Other format combinations are possible on request.

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Websites

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Required Formats

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Layout

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Elle, Instyle, Harpers Bazaar, Esquire, Freundin

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  • Option 1:

Desktop: Billboard (top) + Medium Rectangle (in content) + optional: Halfpage Ad or Skyscraper or Dynamic Sitebar Ad (right)

Mobile: Mobile Content Ad 2:1 (top) + Halfpage Ad or Understitial Ad or Medium Rectangle (in content)

  • Option 2:

Desktop: Hero Ad (top) + Medium Rectangle (in content) + optional: Halfpage Ad or Skyscraper or Dynamic Sitebar Ad (right)

Mobile: Mobile Content Ad 2:1 (top) + Hero Ad or Understitial Ad or Medium Rectangle (in content)

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Slowlyveggie, Einfachbacken, Meine Familie und ich, Das Kochrezept

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Desktop: Billboard (top) + Medium Rectangle (in content) + optional Halfpage Ad or Skyscraper or Dynamic Sitebar Ad (right)

Mobile: Mobile Content Ad 2:1 (top) + Halfpage Ad (in content)

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Mylife & Netdoktor DE/AT/CH

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  • Option 1:

Desktop: Billboard (top + in content) +  Medium Rectangle (in content or right besides the content) + optional Skyscraper or Dynamic Sitebar Ad (right)

Mobile: Medium Rectangle (in content) + MCA 2:1 (top)

  • Option 2:

Desktop: Superbanner (top + in content) + Medium Rectangle (Can run within the content and in the sidebar of the web page). + optional: Skyscraper or Halfpage Ad (will be included to the right of the content)

Mobile: Mobile Content Ad 2:1 (is played in every slot)

  • Optional: Additionally a medium rectangle

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Playboy

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Desktop: Billboard (top) + Medium Rectangle (in content) + optional Halfpage Ad or Skyscraper (right)

Mobile: Mobile Content Ad 2:1 (top) + Halfpage Ad (in content)

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Event 100% Share of Voice

  • The ad must be submitted at least 5 working days before the start of the campaign.

  • Please send ad material by email to: bcn.campaigning@bcn.group

Image Added

Style-Sites

Image Added

Food-Sites

Image Added

Health-Sites

Site

ELLE
InStyle
HarpersBazaar
Esquire
freundin

Slowlyveggie, Einfachbacken,
Meine-Familie-und-ich,
Das Kochrezept

Netdoktor DE/AT/CH

Size

Desktop:
800x250 px o. 1000x450
160x600 px o. 300x600 px

Mobile:
320x150 px o. 320x450
300x250 px
300x600 px

Multiscreen:
Unterstital
Sticky Footer Ad
Hero Ad

Video:
MP4 (For details see specs PreRoll)

Desktop:
800x250 px
300x250 px
160x600 px o. 300x600 px

Mobile:
320x150 px
300x600 px

Desktop:
800x250 px
300x250 px
160x600 px o. 300x600 px

Mobile:
320x150 px
300x250 px

Format

JPG, GIF, PNG, HTML5*

Weight

max. 200 KB

3rd Party

yes

Trackingpixel

yes, (image-pixels only)

Sound

yes, if

  • an ON/OFF button is present

  • Sound starts only on user interaction

Streaming

yes, if

  • Reload video does not exceed 2.5 MB

  • Adapted videos are available for different bandwidths

  • Streaming is only allowed with the Medium Rectangle

Required

  • Clickcommand or URL

Note

  • Other format combinations are possible on request and desired to avoid block switching.

  • As many formats as possible must be delivered per device in order to avoid empty spaces. If a format is delivered that can only take place once on the website, the respective slot (space) will be firmly placed, but the exclusivity on the booked pages will expire, so that other advertising will run.

  • If other advertising is to be prevented and cannot be realised in sufficient form by the formats supplied, blocked AdSlots are calculated in addition to the impressions.

  • In case of 3rd party delivery, functionality must be guaranteed by 3rd party service provider.

  • *HTML5 exclusively via redirect

  • Please send 3rd party redirects as a separate file in the attachment (text or Excel file *.xlsx).

Preview

➡️ Style-Sites

➡️ Food-Sites

➡️ Health-Sites

Image AddedImage AddedImage AddedImage AddedImage AddedImage Added

➡️ Delivery & Contact

➡️ HTML 5

➡️ JavaScript

➡️ Creative Delivery by Site

➡️ Ad Specs

➡️ Deutsch

Live Search
spaceKeyTSFAM
placeholderSearch

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