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  • At least one to two formats per device must be delivered so that at least the placements for mobile "Top" and "Content" or for desktop "Top" and "Right" are filled and no empty spaces are created. In case of delivery of a format, which can only take place 1x on the website, the respective slot (space) will be fixed, but the exclusivity on the booked pages expires, so that third-party advertising runs.

  • Other format combinations are possible on request.

  • The delivery of advertising media or redirect tags must take place at least 3 working days, for special forms of advertising
    Image Removed

    Event 100% Share of Voice

    • The ad must be submitted at least 5 working days before the start of the campaign.

    Websites

    Required Formats

    Layout

    Elle, Instyle, Harpers Bazaar, Esquire, Freundin

    • Option 1:

    Desktop: Billboard (top) + Medium Rectangle (in content) + optional: Halfpage Ad or Skyscraper or Dynamic Sitebar Ad (right)

    Mobile: Mobile Content Ad 2:1 (top) + Halfpage Ad or Understitial Ad or Medium Rectangle (in content)

    • Option 2:

    Desktop: Hero Ad (top) + Medium Rectangle (in content) + optional: Halfpage Ad or Skyscraper or Dynamic Sitebar Ad (right)

    Mobile: Mobile Content Ad 2:1 (top) + Hero Ad or Understitial Ad or Medium Rectangle (in content)

    Image Added

    Style-Sites

    Image Added

    Food-Sites

    Image Added

    Health-Sites

    Site

    ELLE
    InStyle
    HarpersBazaar
    Esquire
    freundin

    Slowlyveggie, Einfachbacken,
    Meine-Familie-und-ich,

    Das Kochrezept

    Desktop: Billboard (top) + Medium Rectangle (in content) + optional Halfpage Ad or Skyscraper or Dynamic Sitebar Ad (right)

    Mobile: Mobile Content Ad 2:1 (top) + Halfpage Ad (in content)

    Image RemovedImage Removed


    Das Kochrezept

    Mylife & Netdoktor DE/AT/CH

    • Option 1:

    Desktop: Billboard (top + in content) +  Medium Rectangle (in content or right besides the content) + optional Skyscraper or Dynamic Sitebar Ad (right)

    Mobile: Medium Rectangle (in content) + MCA 2:1 (top)

    • Option 2:

    Desktop: Superbanner (top + in content) + Medium Rectangle (Can run within the content and in the sidebar of the web page). + optional: Skyscraper or Halfpage Ad (will be included to the right of the content)

    Mobile: Mobile Content Ad 2:1 (is played in every slot)

    • Optional: Additionally a medium rectangle

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    Playboy

    Desktop: Billboard (top) + Medium Rectangle (in content) + optional Halfpage Ad or Skyscraper (right)

    Mobile: Mobile Content Ad 2:1 (top) + Halfpage Ad (in content)

    Size

    Desktop:
    800x250 px o. 1000x450
    160x600 px o. 300x600 px

    Mobile:
    320x150 px o. 320x450
    300x250 px
    300x600 px

    Multiscreen:
    Unterstital
    Sticky Footer Ad
    Hero Ad

    Desktop:
    800x250 px
    300x250 px
    160x600 px o. 300x600 px

    Mobile:
    320x150 px
    300x600 px

    Desktop:
    800x250 px
    300x250 px
    160x600 px o. 300x600 px

    Mobile:
    320x150 px
    300x250 px

    Format

    JPG, GIF, PNG, HTML5*

    Weight

    max. 200 KB

    3rd Party

    yes

    Trackingpixel

    yes, (image-pixels only)

    Sound

    yes, if

    • an ON/OFF button is present

    • Sound starts only on user interaction

    Streaming

    yes, if

    • Reload video does not exceed 2.5 MB

    • Adapted videos are available for different bandwidths

    • Streaming is only allowed with the Medium Rectangle

    Required

    • Clickcommand or URL

    Note

    • Other format combinations are possible on request and desired to avoid block switching.

    • As many formats as possible must be delivered per device in order to avoid empty spaces. If a format is delivered that can only take place once on the website, the respective slot (space) will be firmly placed, but the exclusivity on the booked pages will expire, so that other advertising will run.

    • If other advertising is to be prevented and cannot be realised in sufficient form by the formats supplied, blocked AdSlots are calculated in addition to the impressions.

    • In case of 3rd party delivery, functionality must be guaranteed by 3rd party service provider.

    • *HTML5 exclusively via redirect

    • Please send 3rd party redirects as a separate file in the attachment (text or Excel file *.xlsx).

    Preview

    ➡️ Style-Sites

    ➡️ Food-Sites

    ➡️ Health-Sites


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